Ad/Listing Information
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| Status: |
Off The Market |
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| Location: |
San Diego |
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| County: |
San Diego |
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| City: |
San Diego |
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| Financial Information |
Detailed Information |
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| Price: |
$40,000 |
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| Down: |
$40,000 |
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| Revenue: |
$103,000 |
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| Adj. Net: |
Call/Email |
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| Relocatable: |
Yes |
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| Home Based: |
Yes |
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| Real Estate Included: |
No |
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| Bkr To Bkr Coop: |
Call |
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| Franchise: |
No |
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| For Sale By Owner: |
Yes |
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| Asset Sale: |
No |
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| Lifestyle: |
No |
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Description Of This San Diego Skin Care Products Ecommerce Site Business For Sale:
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We Are Re-Listing Our Business For Sale. We Received Lots Of Interest Last Time. We Had A Purchase Agreement Signed For A Full Price Offer. Unfortunately The Agreement Was Contingent On The Buyer Obtaining Funding Which He Was Unable To Do.
Please Email Us For The Website Address!
This Business Is Our Own Brand Of Premium Anti-Aging Skin Care Products Which Are Sold Over The Internet Directly To Consumers. We Have Been In Business Since January 2005. We Currently Have 9 Different Products. This Business Is Relocatable. We Are Currently In An Office But This Business And Can Be Run From Home. The Business Has Been Profitable Every Year We Have Been In Business!
It Is Currently Run By One Person, Part Time. It Only Requires 1-2 Hours Per Day. But, There Is Huge Potential For Growth And Can Be Build Into A Multi-Million Dollar Business In The Hands Of The Right Person.
Why This Is A Fantastic Business:
1) It Is Your Own Brand. You Are Not Promoting And Selling Another Companies Products. So, All Your Advertising And Sales Build Your Own Brand Recognition. You Can Not Be Under-Cut On Price By Another Retailer Selling The Same Brand For Less Than You. Mark-Up Is Very High 10-13x (Example: Our Cost Of Product Is 5, We Sell It For 65) If You Are Selling Someone Else's Brand, The Mark Is Usually Around 2x (Example: You Buy It From Them For 30 And Sell It For 60), When Customer Reorder (We Get A Lot Of Repeat Orders), They Have To Reorder From You.
2) Its Internet Based. So, You Don't Have To Have The High Cost Of A Store, Employees Etc. Its Making Money 24 Hours A Day (While You Are Sleeping Or At The Grocery Store). You Are Reaching Customers Throughout The Usa, Not Just In The Radius Of Your Store. Sales Via The Internet Are Growing As More And More People Are Getting Comfortable With Shopping Online. The Products Are Small, So They Are Easy And Cheap To Ship.
3) Anti-Aging And Wrinkle Prevention Skin Care Is A Multi-Billion Dollar Market. As The Baby Boomers Age The Market Is Getting Even Bigger. The Customer Demographic Is Huge And Generally More Affluent. It Is Any Female Or Male Age 30-100. People After Age 30 Generally Have More Money Than People Just Starting Out In Their Careers. Also, Everyone Ages And Has A Face, So It Is Not Tied To A Specific Niche. (Such As People Who Play Golf Or People Who Have Iphones).
4) The Business Is Already Established And Has A Customer Base. All The Products Are Very High Quality. The High End Design Of The Logo, Bottles, Labels, Website, Brochures, Marketing Materials Give The Impression Of A Big Corporation With Top Quality Products.
How The Business Works:
All The Products Are Made For Us. We Order Our Own Containers And Ship Them To Our Manufacturer. They Make The Products, Fill The Containers And Ship It To Us (The Minimum Order Is Low). We Label And Shrink Wrap The Products. Orders Are Received From Our Website. We Print An Invoice, Print A Ups Label (Which Is Generated Using The Shopping Cart Admin), Pack The Order And Ship It Out (Ups Picks Up From Our Office Daily). It Is Very Easy To Run!
What You Get With This Business:
> Brand Name (Strong Name With Established Customers)
> Professionally Designed Logo
> Professionally Designed Website
> Professional Product Photos
> Integrated Pdg Shopping Cart (You Own The Cart Software, So No Monthly Fees)
> Professionally Designed Labels For All Products (Labels In Inventory And Artwork To Print More)
> Professionally Designed Full Color Brochures (Inventory And Artwork To Print More)
> Professionally Designed Postcards For Discounts (Inventory And Artwork To Print More)
> Customer Database (Names, Addresses, Emails, Previous Orders. Approx. 5000 Orders)
> Email Discount Code Promotions Campaign Designs
> Professionally Set Up And Optimized Ppc Accounts With Google, Msn, Ask, Yahoo And Adsonar
> Empty Bottle Inventory (Bottles, Jars)
> Banner Ads
> Artwork For Magazine And Newspaper Ads
> Toll Free Phone Number
> More
You Can Also Purchase The Current Product Inventory For An Additional Amount (Not Included In The Price Of The Business). We Will Sell It To You At Our Cost.
About The Website:
> Approx. 60 Professionally Designed Pages
> Search Engine Optimized (Professional Seo. Sem Including Meta Tags, Keywords, Back-Link Building)
> Heavily Indexed On Major Search Engines (Google, Bing, Yahoo, Ask, Msn)
> Lots Of Organic Search Links For Many Keywords
For Example If You Type In The Brand Name , Google Returns 20,800 Results And Our Website
Comes Up As The 1st And 2nd Result (Non-Paid)
> Professional Product Photos And Other Website Graphics
> Professional Copy Writing
> Before And After Photos
> Almost 5 Years Of Back-Link And Page Rank Building Through Ppc Ads, Banner Ads, Paid Text Links, Blog Ads, Paid Reviews, Article Submissions Etc.
How This Business Can Be Taken To The Next Level By The New Owner:
> More Time Needs To Be Spent On Marketing And Sales
> Off Line And Wholesale Sales (We Did Not Even Attempt This). If A Rep Who Already Sells Skin Care Products To Stores And Salons/Spas Can Sell This Line On Commission, Sales Would Improve And Customers Who Try It From A Store Could Reorder From Your Website. There Is Plenty Mark-Up In The Price For Wholesale Or A Distributor.
>costs Can Be Cut. We Have A High-Rent Office. This Can Be Run From Home. We Attempted To Sell Our Products From A Kiosk Last Year (In The Wrong Area) And Paid A Lot In Rent, Employees, Fixtures/Signs Etc. You Will Not Have That Cost.
> Products Can Be Added To The Line. There Are Lots Of Options. We Were Going To Do A Skin Care Vitamin Next. We Identified A Manufacturer That Can Make It For Us. You Can Also Add Skin Cream With Spf Protection, Body Lotions, Foot Lotions, Mineral Make-Up. The Possibilities Are Endless!
At One Point This Business Had Reached The Tipping Point And The Orders Were Coming It Fast And Furious. We Were Getting 15-20 Orders A Day And Were On Track To Make A Fortune. This Was All Due To Our Optimized Google Pay-Per-Click Campaign Sending Us Tons Of Cheap Traffic. This Only Lasted About 3 Months, Then Sadly Google Made A Big Change To Their Algorithm Which Favored Larger Advertises And Our Cheap Keywords Became Too Expensive Overnight. But, If You Can Get The Product In Front Of Enough Eyeballs It Does Sell Very Well. A High Percentage Of People Who Visit The Website Do Make A Purchase. If You Can Get The Website Traffic The Potential Is There!
Reason For Selling This Business:
Although This Is My Baby And I Have Put Hundred Of Hours Of Blood, Sweat And Tears Into It. It Has Always Been A Part-Time Venture And Never Got The Attention It Needs To Take It To The Next Level. I Have Another Business That I Run And A Child To Care For, So I Really Don't Have The Time Necessary.
Also, Due To The Economic Slow Down Our Main Business Is Not Doing Well And Quite Frankly We Need The Money.
In The Right Hands This Business Has Huge Upside Potential!
Please Call Or Email Me With Any Questions.
I Can Email You The Website Address If You Are Serious About Purchasing This Business.
Thank You. Look Forward To Hearing From You.
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