November 21, 2009
 
 
Specialty Retail  •  $329,000

Location: San Diego
Seller: Jorge Merino
Phone: 858-391-3388
 
 
About This Business
BizBen Ad #: 139469
Status: Available
Start Date: 11/4/09
Last Revised: 12/31/69
Location: San Diego
County: San Diego
City: San Diego
Contact Information
Seller or Contact: Jorge Merino
Primary Phone: 858-391-3388
Alternate Phone: Not Provided
Email: jorge@vrsandiego.com
 
 
Financial Information
Asking Price: $329,000
Down Payment: $329,000
Annual Cash Flow: $167,020
Annual Revenue: $631,839
Detailed Information
Franchise: No
Relocatable: No
Home Based: No
Real Estate Included: No
Broker To Broker Cooperation: Call
 
 
Business Summary
Own And Operate A Successful Niche Retailer With A Successful Track Record Of Verifiable Success! It Boasts Both A Retail Store And An Online Virtual Store. Although Many Retailers Have Seen A Sharp Decline, This Business Continues To Enjoy A Steady Stream Of Sales. Known For Its Unique And Stylish Take On Its Products, The Business Has Over 18 Plus Years Of Service And Has Earned A Reputation For Excellent Service, Selection And Quality. With Two Ways To Buy, The Business Offers A Gateway To One Of The Most Elaborate Product Offerings Found In The Industry. It Is Currently In Expansion Mode And Plans Are Underway To Develop A Private Label Product Line! Don't Miss This Opportunity!

Marketing Summary
Clients Come To The Store From All Over Including Riverside, San Diego, Temecula, Lake Ellsinore, And Even Baja California! The Seller Has Collected Emails From Former Clients But Has Not Conducted Any Direct Marketing To That List. Marketing Tools Employed Include: A Web-Based Retail Store Advertising Product, Service Lines And Retail Location, Yellow Pages Advertising, In-Store Events, And Third Party Financing Offered At Store Location.

Strengths Summary
Consistent Financial Base; Unparalleled Product Selection & Services; Impeccable Reputation; Extensive Branding; Effective Advertisement; Turnkey Operation; Organized Business Structure; Location, Location, Location; Year-Round Sales Cycle; Professionally Designed Website; Opportunity For Growth. Specifically, The Website Portion Of This Business Represents A Unique And Significant Growth Opportunity.

Hours And Staffing
Open 7 Days A Week From 10am To 5:30pm. Seller Operates Business In The Capacity Of A Sales Manager And Works Less Than 40 Hours Per Week. The Business Currently Employs One Fulltime Assistant Manager, And One Fulltime Warehouse Assistant. Sales And Warehouse Reps Are Well Trained But Relatively Easy To Replace. Typical Employees Stay With Company No Less Than 12 Months. Seller Has No Reason To Believe That Employees Would Leave During Change Of Ownership Or Thereafter.

Area And Facilities
The Business May Be Easily Found On One Of San Diego's Busiest Streets. According To The San Diego Association Of Governments (Sandag) Website The Following Traffic Trends Show A Robust Frequency Of Traffic Traveled On This Street And As Of 2006 Exceeds 43,000 In Traffic Volume Per Average Weekday On The Very Same Street The Business Occupies! The Facility Boasts Approximately 2,470 Square Feet Of Retail Space With A Second Warehouse Space Of Approximately 600 Square Feet.

Company History
The Seller Was A Former Business Owner And Purchased The Business Several Years Ago. Since Then, The Business Has Grown To Include An Online Retail Store And Plans Are Underway To Expand To Develop Private Label Product Line Under A Registered Trademark.The Seller Is Experiencing Health And Family Related Issues That Have Resulted In The Decision To Offer The Business For Sale To A Qualified Purchaser. Seller Truly Believes That This Business Presents A Terrific Opportunity!

Financial Summary
An Average Ticket Ranges From 700 To 900. Sales Breakdown: Credit Card 90% Vs. Cash 10%, Financed 5% Vs. Cash/Credit Card 95%, Repeat 30% Vs. New 70%, In-Store 95% Vs. Website 5%, Local 95% Vs. Non-Local 5%, Pick-Up 10% Vs. Shipping & Delivery 90%.

Additional Information
Seller Is Offering A Tour Of The Business ‘open House’ Style To Interested Buyers. Please Contact Broker For Showing Details. This Is A Confidential Business Offering. The Employees, Customers, Competitors, And Suppliers Are Not Aware Of A Potential Sale. Prospective Purchasers Are Cautioned To Abide By The Guidelines Outlined In The Non-Disclosure And Confidentiality Agreement.