| Deli Restaurant & Catering Service for Sale in Alameda County |
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| PROFILE: Potential For Future Growth Is Great. Needs Active Owner. Motivated Seller. |
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| BizBen Ad #: |
82768 |
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| Seller Or Contact: |
Joe Sample |
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| Primary Phone: |
555-555-5555 |
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| Alternate Phone: |
None Given |
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| Email Address: |
See Form Below |
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| Date Started: |
7/20/06 |
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| Date Last Revised: |
7/20/06 |
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| FINANCIAL INFORMATION |
| Asking Price: |
$89K |
| Down Payment: |
$89K |
| Annual Revenue: |
$236K |
| Annual Adjusted Net: |
Call/Email |
| Price Range: |
$0 to $100,000 |
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| DETAILED INFORMATION |
| Franchise: |
No |
| Relocatable: |
No |
| Home Based: |
No |
| Real Estate Included: |
No |
| Bkr To Bkr Coop: |
Call |
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DESCRIPTION: BUSINESS BACKGROUND & INFORMATION
Annual Sales: $236K
Rent: $2K/Month
Lease: 2 More Years On The Lease, Plus Option For 6 Additional Years
Store: 3,000 Sq Ft. (Half Deli, Half Kitchen) Deli Seats About 70
People
Hours: Monday-Friday Only, 10-2pm
Asking Price: $89,000
Down Payment: $89,000 (No Owner Financing)
Price Includes All Operations, Equipment, Menu, Customer List,
Software, And Automobile (Delivery Van).
Background Of Deli:
Current Owner Bought The Deli In March Of 2004. Deli Hasn't Prospered Because The Owner Lacked Experience And The Desire To Grow. Didn’t Need The Money, Just Did It For The Fun. The Fun Diminished As Other Family Interests Increased.
The Business Does About 70% In Catering, And 30% Through The Front Door. This Was The Opposite When She Took Over. The Surrounding Industrial Park Hasn't Done Well (Applied Materials, Others Have Moved Out). However, This Will Change In Time. A Recovery Is Inevitable, As The Space Will Be Rented. This Growth Will Bring Back The Front Door Sales.
Historically, This Deli Did Over $400K In Sales (2003). By Early 2004, Sales Were Down To $300K. Now, It's At About $235K. Sales Have Stabilized At This Lower Level.
Sales Results:
The Business Has Been Cash Neutral For A Couple Years, Showing A Loss On The P+L. Since The Beginning Of 2006, The Business Is Turning A Small Profit ($7K Through June), With Sales Flat To Last Year (Improved Operations). If Certain Non-Recurring And Non-Cash Items Are Removed, The 2005 Loss Turns Into A $12K Profit, As Can Be Seen From A Revised P+L Sheet (Available On Request).
The Owner Has Done Zero Advertising Since She Bought The Deli. She Was Too Busy Learning The Business (No Experience In Food Service) To Spend Time Selling. All New Customers Have Come From Walk-Ins. Flyers To The Local Businesses, And Catering Presentations To The Larger Companies Would Be Productive. Also, There Are At Least 2 Adjoining Industrial Parks Of Equal Size That Have Not Been Approached For The Catering Business. These Are Large Growth Prospects.
Growth Potential Is From:
1. Advertising And Promotions To Grow Front Door Sales
2. Recovery Of Industrial Park Will Grow Front Door Sales
3. Promotion Of Catering Business To Existing And Surrounding Industrial Parks
4. Leverage The Huge Kitchen By Using It To Support Other Locations
5. Open The Deli For Breakfast
6. Sell Other Items In The Store
Again, The Deli Has Spent Zero On Advertising. This Is A Huge Opportunity, But Owner Doesn't Have The Time Or Interest To Do It Now.
Growth Plan:
The Fixed Costs Of The Deli Are Covered With Existing Sales. This Fixed Cost Needs To Be Leveraged With Higher Sales, To Drop Income To The Bottom Line. The Kitchen Is Huge, And Growth In Sales Could Easily Be Handled By The Large Commercial Grade Kitchen. See The Available Equipment List To Appreciate The Value Of The Assets In The Deli. As An Example Of What Is Possible, Here Is A Business Plan To Leverage The Fixed Costs:
1. 33% Increase In Sales (Marketing, Industrial Park Recovery)
2. 4-5% Increase In Profit Margin (Proper Buying, Target Profitable Items)
3. Active Owner/Operator To Reduce Costs/ Increase Exposure To Local Customers
4. Maintain Spending Plan (No Added Costs Needed To Implement This Plan)
5. Result: $68K/Year Net Profit Plan
The P+L Numbers For This Analysis Are Available To Show This Performance Potential
EQUIPMENT INCLUDED IN THE SALE OF THIS DELI
Office:
1 Samsung Er4900 Cash Register
1 Strong Box
1 Desk
1 Office Table
1 Tall Office Storage Structure
3 Office Chairs
2 4-Drawer File Cabinets
4 Multi-Line Telephones
1 Combination Copier/Fax Machine
1 Stereo Cd/Tuner With 3 Speakers
1 Security Camera System
1 Adt Alarm System
1 Calculator
7 Clipboards
1 Time Clock
1 Caller Id Machine
1 Answering Machine
Kitchen:
Montague Stacked Convection Ovens (One Is Not Operational)
Stainless Steel Work Table W/Pot Rack, Drawers & Bottom Shelf
1- 5-6’ Butcher Block Prep Table W/Bottom Shelf
2 Stainless Steel Prep Tables W/Shelves
Walk In Cooler W/3 Reach In Doors (Approx. 6’ X 8’) W/4 Racks
Leer Walk In Freezer (Approx. 8’ X 10’) W/4 Racks
Wolf 6 Burner Gas Range W/Oven
12” Univex Automatic Slicer
1- 20 Qt. Blakeslee Mixer W/Attachments
1- 2 Compartment Prep Sink W/2 Drain Boards
Manitowoc Cube Ice Machine W/Ice Scoop & Ice Bucket
1- 3 Compartment Pot Sink W/2 Drain Boards
1 Mop Sink
2 Squeegie Floor Mopping Buckets
1 Handwash Sink
Eco-Lab Single Rack Dishwasher W/2 Drain Boards (Leased) With 3 Dish Racks
Stainless Steel Hood, Vent And Ansul System
2 Fire Extinguishers
14 Stainless Steel Wire Storage Racks
1- Large 2 Door Bevair Cooler (Convenient Storage
1 Food Scale
7 Heavy Duty Rubber Floor Mats Floor Mats
2 Flower Box Planters
Deli:
1 Cabinet W/Storage, Trash Receptacle & Counter Top (Beverage)
1 Pepsi Fountain Unit With Ice Dispenser
1 Coffee Brewer
1 Single Door Glass Reach-In Cooler
1 2-Door Reach In Cooler
1 2-Door Pepsi Cooler
1 72” Glass Deli Display Case
1 48” Glass Deli Display Case
1 Cabinet W/Storage And Counter Top (Register)
1 Cabinet W/Storage And Counter Top (Microwave & Soup Warmer)
1 3-Door Sandwich/Salad Prep Bar
2 1200-Watt Microwave Ovens
3 Fluorescent Write On Menu Boards
8 Deli Tables (All With Table Clothes)
24 Deli Chairs
3 Outside Deli Tables
8 Outside Deli Chairs
1 Handwash Sink
2 2-Door White Cabinets
1 Soup Warmer
3 Potato Chip Racks
2 Utensil/Napkin Holders
Small Ware To Run The Deli
1 Large Flour Container On Wheels
Menus (Soft Version For Catering And Delivery Menus)
Banquet Room:
50 Black Banquet Chairs
6 60” Round Tables (All With New Table Clothes)
Room Dividers
Pictures On The Wall
Decorations
Misc:
2- 6’ Banquet Tables
4- 8’ Banquet Tables
6- Cambro’s
2 Cam Chillers
2- Beverage Tempkeeps
2- Igloos
1- Tabletop Salad Bar
10- Metal Chafing Dishes
2- Coffee Percs
1 Outside Umbrella
1 Quick-Dry Lettuce Machine
2 Picnic Tables
2 Tent Canopies
1 6-Foot Long BBQ Grill
1 3-Foot Bbq
6 Catering Temp Keeps
8- Coffee Pumps
6 Beverage Serving Tubs
1 Hand Truck
1 Hose
4 Carpets
1 Employee Locker
All Framed Posters/Wall Décor
4 Square Trash Cans
4 Round Trash Cans
2 Mops & Buckets
2 Brooms
1- 2 Camera Video Surveillance Monitor W/24 Hour Tape
Lease Hold Improvements:
Chain Link Fenced Area In Rear Of Property
Remodel Of Building In 2000
Plumbing
Bathroom Construction (3 Bathrooms)
Function Room Build-Out
Utilities To Support Kitchen Equipment
Flooring
Steel Partitioning
Interior Painting
Air Conditioning Unit
Deli Signage (2 Large Back-Lit Signs Outside Building) |
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