Exceeding Expectations One Patient at a Time
*The best doctor network to work with who are willing to help.
*Sales opportunities across multiple dayparts
*Vast experience in the design and construction of professional clinics based off working capital.
*Management and employee training programs
*Strong brand presence
*Strong customer loyalty and relationship with the brand
*Modern clinic image, equipment and instruments with favorable leasing agreements.
*Industry-leading franchise support, including supply chain, development, operations, marketing and training.
*Luxury frame partnerships and direct manufactured goods to customer sales.
* Incredible Marketing Brand Awareness
The common problem in traditional medical practices is that practitioners want to micromanage everything from billing, lab reports, legal issues, frame sales, employee hires, patient examinations, pharmacy refills and they always feel compelled to stop and fix the problem. Owners become so busy and overwhelmed to fulfill all those roles -which is very programmed from medical training of basically doing everything yourself- believing to solve the issues they are self-creating from not focusing solely on the patients or what they are "good at" , the focus becomes on money making objectives to hopefully offer a solution to their chaotic problems. They begin incentivizing the salespeople to streamline their business practices toward a higher sales volume of frames each month. Practitioners forget about their patients, and the business becomes a meatpacking industry focused on frames sales rather than providing higher quality eye exams.
Thus, even though the business may be making more money, the problems stemming from the need to micromanage everything becomes an area of exploitation. Instead of finding a solution stemming from wealth formulation, previous issues become amplified: money goes missing, malpractice lawsuits occur, employee disputes happen, tax auditors descend from the heavens to claim you owe money to the government, and most importantly...patients have to wait longer. The previous reputable image is no more and the practice will eventually lose to a more efficient business similar to or like OptometRx.
The leaders of OptometRx are fierce and loyal aiming to create a fair market and high quality of care for patients.