When on your search to buy liquor store businesses, consider additional ways that you may use the location to generate additional revenue streams. Wine and spirits are an important and profitable part of the American culture -- and by implementing a few creative programs and events you can reach new audiences, drive customer loyalty, and increase profitability.
Wine Tasting Events
When you buy liquor store businesses, you're not only limited to shelf sales. Consider holding weekly or monthly wine tasting events in your liquor store. Invite local winery representatives to pour wines, sign bottles, and educate consumers on the history of the wines and vineyards. People love to have a story to share with friends and family when they serve wine at parties or around the dinner table. As a result of the event, shoppers may pick up several bottles of wine that they would have never considered before.
Mixed Drink Classes
Another way to boost sales and traffic after you buy liquor store locations is to host mixed drink making classes. Many customers aren't sure what they can create with the many different types of liquors and mixers on your shelves. Hosting weekly events that teach people how to make one or two new concoctions gives them a reason to purchase new liquors, mixers, gadgets, and glasses.
Wine Pairing Classes
While many love to toast a glass of wine at dinner and serve wine at parties, many people will admit that they are not necessarily wine aficionados. They aren't sure which type of wine to serve with which foods or how a $40 bottle of wine differs from an $8 bottle of wine. Educating the public on wine choices and options is not only fun for them, but profitable you. Many people who buy liquor store locations won't consider these out of the box revenue streams, meaning more market share for you.
When looking to buy liquor store locations, look for retail spaces that have either a back room or a section that can accommodate an event such as these. By hosting an event you can drive new traffic to your liquor store that may not have come in otherwise.
|Helpful Resources To Assist In Selling And Buying California Businesses|
|Janet Carrera: Escrow & Bulk Sale Service - SF Bay Area
Redwood Escrow Services, Inc. is a full service, licensed independent escrow company. We are EAFC Fidelity bonded, fully insured & licensed with the Department of Corporations. Committed to offering our clients the most comprehensive variety of escrow services available. Phone Janet at 510-247-0741.
|Jack Oh, Business Broker: LA, Orange Counties
Business broker and real estate services in the Los Angeles and Orange County areas. 10 years experience with great negotiating skills. To sell a business or buy a business in the LA or Orange County Areas phone Jack and his team at 562-787-4989.
|Shalonda Chappel: Escrow & Bulk Sale Services - Southern California
Escrow services to brokers/agents, sellers, & buyers. Established 43 years. Extraordinary service. Experienced with handling difficult transactions. One stop for all your escrow needs: Bulk sales, lien searches, UCC searches, liquor license transfers, publishing & recording services. 951-808-3972.
|Chris Seaman, Business Broker: Southern California
Founded in 1994, First Choice Business Brokers has accelerated to become one of the most successful Business Sales Organizations in the world. Our team of agents have gone through extensive training to become experts in the field of business brokerage. Call Chris at 858-578-4111 for more info.
|Mani Singh CBB, M&AMI, Business Broker, Southern California
I have successfully represented clients sell & acquire multitude of businesses ranging from Gas Stations, Liquor Stores, Markets, Super Markets, Smoke Shops, Postal Stores, Restaurants, General Retail, Auto and Construction Related. Phone me for assistance with selling or buying at 951-296-7646 Cell
|Diane Boudreau-Tschetter: Escrow & Bulk Sale Services - CA
California Business Escrow, Inc. is a full service independent escrow company serving all of California and has expertise in a wide range of escrows. Our team prides itself on providing an exceptional escrow experience. For more info phone Diane Boudreau-Tschetter at 888-383-3331 or 209-838-1100.
|Helen Yoo, New Century Escrow - Escrow Services In Southern California
New Century Escrow, Inc. is a fully licensed & bonded independent escrow company. Over 20 years combined experience in handling bulk escrow transactions. Multi-lingual staff that speaks your language, including Korean, Chinese, Vietnamese. Call Helen Yoo direct at 626-890-1151.
|Randall Barondess CBB, Business Brokerage Services - Central Coast
Experts at: Preparing Businesses For Sale, No-Cost Valuations and Lease Modifications. MaxOne Business, a REMAX ONE Company prepares small, mid-sized and large businesses for sale by confidentially packaging the business and providing guidance throughout the sales process.
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