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Back-Up Offers: Crucial When Buying Or Selling A Small Business

An often overlooked aspect of selling (or buying) a small business is taking back-up offers during the entire process of selling (or buying) a business. Most sellers (or buyers) don't realize that over fifty percent of all deals/contracts fall out for one reason or another when selling/buying a small business - could be a landlord issue, business purchase financing falls out at the last minute, or plain and simple either the buyer or seller gets cold feet.

In all of my online webinars, daily ProSell/ProBuy/ProIntermediary consultations, weekly Friday morning online sessions on BizBen's "Office Hours" and consultations with brokers, agents, owner/sellers and business buyers I emphasise not only the importance of taking back-up offers to sellers but also (for business buyers) writing back-up offers on existing businesses in contract - even if they (sellers) are far along in the process - only because I have seen so many deals fall apart for in the last stages due to so many different reasons (see the most common reasons below - Other Reasons Why Deals "In Play" Fall Out Over 50% Of The Time).

In fact in most instances I encourage business buyers to write multiple back up offers on multiple small businesses being sold - if they are truly interested/serious in pursuing a small business purchase. The reason for this is that many business brokers and agents these days don't get financials and/or recent business tax returns up front from their seller clients and then post their client's listing for sale without confirming key/critical financial data - important data to make an informative decision if the small business being sold/purchased is priced fairly and the deal structure makes sense. At this time, this is the number one reason deals fall out of escrow and during contract.

Other Reasons Why Deals "In Play" Fall Out Over 50% Of The Time:

- Partners Or Advisors/Consultants Weigh In - Not Positively On The Deal
- Landlord Problems - Rent Increase, Selling The Building, Etc.
- Last Minute Coldfeet By Either The Seller Or Buyer
- SBA Financing Or Business Purchase Financing Drags Out Or Falls Through
- Negative Or Unexplained Data In Phase l and/or Phase ll Due Diligence Feedback/Updates/Revisions
- Unexplained Material Changes (Usually Financial) With The Business Being Purchased
- Personal Changes With Either The Seller Or Buyer - Health Issues, Financial, Marital
- Key Employees Or Manager(s) Decide To Leave Due To The Sale Of The Business

Again, when selling a small business ALWAYS encourage back-up offers from potential buyers up until your deal closes and you have the closing check from the escrow/bulk sale service. With this strategy sellers can keep buyers on a "tight leash" during the deal process and if buyer "A" happens to back out or takes too long to produce documents or potential financing the seller can move on to buyer "B" or "C".  When seeking to purchase a business don't be timid about submitting multiple back-up offers on multiple deals - one of them is bound to open up to other potential buyers!

Important point: Don't burn bridges with brokers and agents - make sure you keep them aware of any updates on any offers on any deals moving forward if they start getting serious and you are "promoted" to a lead buyer. If you end up buying one of the businesses you have an offer on - make sure you contact all brokers, agents, sellers and let them know you are now not a contender on their deal (back-up offer - or future deals).

If all sellers and buyers used these back-up offer strategies we would have a higher success rate of small businesses being sold and a much more efficient marketplace for both sellers and buyers of small businesses!

About the Author: Peter Siegel, MBA is the Founder & Lead Advisor at BizBen.com (established 1994 - 8,000+ California small businesses for sale & wanted to buy postings -  with 500 new & refreshed posts daily). BizBen.com offers business buyers, owner sellers, business brokers and advisors free access to online postings, articles, blog posts, discussions, podcast, resource and broker directories, etc. Peter heads up the BizBen.com ProBuy, ProSell, & ProIntermediary Programs. Peter Siegel, MBA can be reached direct at 925-785-3118 for advice, referrals, or questions.

Categories: BizBen Blog Contributor, Buying A Business, Deal And Escrow Issues, How To Buy A Business, How To Sell A Business, Selling A Business

Contributor:

Peter Siegel, MBA
Areas Served: Nationwide - All Areas
Phone:  925-785-3118 Cell, 925-785-3118 Text
Peter Siegel, MBA - Founder Of BizBen.com (since 1994), I am the Lead Advisor for the ProSell, ProBuy, & ProIntermediary Programs. I advise/coach buyers, sellers, and brokers daily about buying & selling small to mid-sized businesses throughout the Nation. I can be reached direct at 925-785-3118.
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Comments & Feedback From Pro Intermediaries & Pro Advisors On BizBen:

Posted By: Joe Ranieri, Business Broker: LA, Orange Counties, California    

Is writing a back-up offer worth the time when buying a business?

The short answer is yes, but a buyer should take certain things into considerations regarding the likelihood that their back-up offer will be in first position, if in the event the first deal goes sideways. Something many potential buyers find out when contacting business brokers, is that many continue advertising a business even after it has gone under contract. Business brokers should change the status from available to under contract, but many don't, because of frequency that deals fall apart or never really come together in the first place.

Things to consider:

1. Offer accepted vs. In Escrow -- An offer can be accepted between the buyer and seller, but that often entails it's still far from being a sure thing. Once the buyer and seller have agreed on price and terms, then the real work begins, because that's when the buyer must verify the seller's financials and income. The standard time allotted to a buyer for due diligence can be between 10-14 days, and during that time, the buyer must fully satisfy themselves the business is doing what the seller has previously disclosed. If a broker tells a potential seller, "We currently have an accepted offer.", and it's not yet in escrow, then I would recommend the buyer to write a back-up offer because there is a good chance something might happen. As a buyer, if I found out a previous buyer backed out during the due diligence period, I'd probably be extra cautious, and inquire why that happened, did they see something I don't?

2. Removal of contingencies -- When contemplating about writing a back-up offer, and the business is in escrow, one should ask where exactly the first position deal is in the process. If the business has a liquor license, has the posting gone up in the window, and is the application working its way through the ABC process? Has the lease assignment been approved by the landlord? If the buyer who is in escrow needed to get a loan, has it been approved? Once the due diligence process is done, and the contract goes to escrow, and the lease is going to be assigned, then the probability that the deal will be completed increases. If the contract just went into escrow, then of course, the likely that something could happen, and a back-up offer could slide in its place is more realistic.

3. Ask, are there any other back-up offers? A potential buyer should ask how many other back-up offers are there. The broker shouldn't disclose the terms of the other offers, because they have a fiduciary reasonability to the seller if they also represent them, but they probably can tell you where your back-up offer stands amongst other back-up offers, either 1st position, 2nd, etc. If there are multiple offers and the original deal goes sideways, then the broker will usually present all offers at the same time, so don't be too discouraged if you are writing the third in position because you may have the strongest offer, and chosen by the seller.






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