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Interview: Joe Ranieri, Restaurant Broker Specialist - Buying Restaurants


Joe Ranieri, long time Orange County Business Broker and restaurant specialist chats with Peter Siegel on the BizBen Podcast & Vlog about the nuances of buying and selling restaurants in the Orange County, California area. Joe gives listeners some great perspective on how to buy a restaurant successfully.

We discuss and answer these questions in this informative and fun Podcast:

How long have you been a business broker?

What was your experience in dealing with business brokers when you were a business owner?

How has standards and practices of business brokerage changed over the years?

What made you think that you could be a business broker after you had once been a business owner?

How did you originally find new business when you started out?

What advice would you give to someone starting out in the business brokerage business?

How has selling a business changed over the last 10 years?

What percentage of franchise stores, corporate stores vs independents in there in the Orange County area?

What is the average sales price for a restaurant in Orange County?

How has the average sales price changed, since the financial crisis of 2008?

What type of restaurant typically sales in Orange County? Mexican, sushi, Korean, Deli, etc.?

Have you seen any trends over the last few years? People converting restaurants to a specific type of cuisine, because of popularity?

What is the average amount of time it takes to sell a restaurant in Orange County?

What is the typically ratio of list vs sells?

I’ve heard landlords in Orange County can be tough to work with, has that been your experience?

Is it easier working with a big management company or small independent landlord?

What are the typical lease terms in the Orange County area?

Typical rents?

What questions do you ask a prospective seller of a restaurant when first meeting with them?

After all these years, can you get a good idea of which restaurant businesses will sell and which ones won’t when you initially meet with a seller?

Can you briefly describe the due diligence process when selling or buying a restaurant?

What percentage of the time do you represent both buyer and seller, duel agency?

What do you do, especially during the negotiating period and due diligence to remain impartial to both parties?

Have you seen an up tic in buyers being more litigious after a business transaction closes? What steps do you take to protect the buyer/seller/yourself during the transaction from liability?

What’s the typically amount of money you want to from a buyer to open an escrow?

What percentage of your business sales involve working with ABC?

When a buyer wants to do a conversion of one food type to another, what steps do you advise them to take when dealing with a landlord? (Business plan, mock menu, etc.)

What percentage of business escrows do find never end up closing, and why?

How important is curb appeal when selling a restaurant and what steps can a seller take to improve their chances of the business selling?

How often does the buyer in Orange County purchase the land as well as the business?

If you have more questions for Joe after listening to this educational and fun interview please phone him direct at 714-292-5448.



  Helpful Resources To Assist In Selling And Buying California Businesses

Mike Brewer: Liquor License Brokers, ABC Consulting Services

Liquor license brokerage and consulting services. We provide: Alcohol License Transfers Application Consulting & Processing, Liquor License Purchases & Sales, City Zoning Permits & Land Use Entitlements, Public Convenience or Necessity Findings and Letters. Phone Mike Brewer direct at 800-437-1100.

Raj Parikh, Business Broker - Inland Empire

Raj has spent the past 15 years as a Business Broker, Owner & Developer. He has extensive experience and deep knowledge in many different industries. He specializes in brokering Business Opportunities across many industries all across Southern California.

Ryan Clark, Business Broker, Southern California

The Veld Group provides a refreshing approach to Business Brokerage, Mergers & Acquisitions and Business Consulting and Valuations. From Your Street to Wall Street, we cater to Main Street Businesses as well as more complex Strategic Firms and Start-Ups. Phone Ryan at 310-652-8353.

William Park, Business Broker - Southern California

Highest Volume Broker in California, Simply Check our HUNDREDS of Listings! Over 25 Associates, Speaking Dozen Languages, Helping Buyers and Sellers of Small Business since 1982, Centrally Located between Los Angeles and Orange Counties, while Riverside & San Bernardino Counties are Very Accessible.

Abdul Jobah, Business Broker, Central Valley, Kern County

As A Real Estate Agent, I offer my clients assistance with the sale or purchase of commercial properties and/or businesses. Please contact me if you are looking to sell or buy a Central Valley business. If at any time you have any questions please do not hesitate to call me at 661-703-3916.

Peter Siegel, MBA - SBA Loans, Non SBA Financing Assistance

For over 25 years I have provided niche business purchase financial advisory and loan placement services with SBA and Non-SBA Loans, Retirement Plan Conversions, Private Investors, etc. Financing amounts available: $20K to $7MM. Call today to get pre-qualified or receive financing: 866-270-6278.

Bob Baumgarten, Business Broker: Orange, LA Counties

National Business Brokerage is a full service brokerage company that has been serving buyers and sellers of Southern California businesses since 1994. We are dedicated to providing the highest standards of professional service for our clients. Phone Bob direct at 949-588-8727.

Michael Floorman, Business Broker, BTI, San Francisco Bay Area

Business Team, San Jose (Campbell) located in the Pruneyard Towers at Bascom and Hamilton. Established in 1981 Business Team with over 6600 sales to date has 1000 business listings to choose from, paid Google advertising. We offer highly trained and experienced professionals.


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